Pinterest Web Analytics, What is and How to do it

Recently Pinterest announced Pinterest Web Analytics. This feature gives insights to site owner about how people are interacting with pins that originate from their websites. This will help them to understand which pieces of content people find most interesting.

If your site is verified in Pinterest you’ll get information about how many people have pinned from your site, how many people have seen these pins, and how many people visited your site from Pinterest. With this information you can also see the information about your most repinned, most clicked, and most recent pins.

How access the Pinterest Web Analytics:

1.       Get verified your website(if you have one)

2.       Switch to the Pinterest’s new look.

3.       After switching to the new look you will see a pencil icon just in front of your website name.

4.       Click on it and save your profile.

5.       Go to the top right menu and click on Analytics and start exploring.